Frederic Thomas

Mary McAveney

Mary McAveney, Marketing Consultant

Mary is a seasoned executive with years of team management, strategizing, scheduling and budgeting experience. She also has an extensive sales and marketing background in the field of publishing. Mary has served as a marketing consultant for Frederic Thomas USA since 2010.

From her position as a marketing and sales manager at Abrams, to her roles as director of marketing for HarperCollins Children's Books and vice president of marketing for Simon & Schuster Children's Books, Mary has worked with many talented publishing professionals.

With more than 20 years of publishing experience, Mary has put together strategic marketing initiatives for companies seeking to elevate the visibility of their products and services. She has worked with key media, consumer-product companies and non-profit organizations, securing promotional partnerships to broaden their markets.

Mary's expertise includes marketing, business development, relationship building, partnerships, publishing, content development, e-media, viral marketing and social media solutions.

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